A Folkwell (yes, I'm coining a neologism) is a neo-grotesque slab serif typeface whose baseline and x-height line have been made "sloppy", or less geometrically regular. The name is a portmanteau of "folk", connoting the irregularity of letterforms in a handmade sign, combined with "Rockwell", a well-known neo-grotesque slab serif by Monotype.
Fink Heavy, a Folkwell distributed by House Industries as part of its Rat Fink Fonts pack, has become popular in logos for numerous products. Its two-story lowercase 'a' betrays its apparent origin in Rockwell.
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